intro

Leveraging mega festival sales through customer promotion.

The Client:

One of the world’s largest two-wheeler automotive manufacturer.

The Brief:

To design an exciting customer promotion enabling customers to win prizes on all their purchase.

The Solution

Technologies

  • Engaging and user-friendly website for the campaign made it easy for customers to redeem their gifts.
  • Taking the program online enabled us to run multiple contests and monthly lucky draws.
  • High customer engagement and substantial increase in the brand recall.

The Highlights

  • Over 15 lakh campaign participants.
  • Rewards worth INR 4.5 crores were distributed during the festive season.