World’s leading provider of sanitary fittings.
intro
Rewarding Influencers and leveraging professional rapport for the brand’s preference.
The Client:
The Brief:
To create a system to reward and retain the brand’s most impactful architect influencers.
The Solution
Technologies
- Experiences leave stronger memories and create longer bonds. To make the architects experience all that mattered to them, we adopted a reward strategy that left the influencers coming back for more.
- To keep the campaign exciting, a decentralized approach was adopted with regular score updates on the Staff scoreboard highlighting their progress.
The Highlights
- To help us at the bottom-line level, our holistic approach hit the right target points and made this campaign a roaring success.
- Sales increased drastically within the 2nd
- 50% increase in architect engagement.
