intro

Subscription renewal for a major international cricket magazine made easy with Digi-Mail.

The Client:

The Cricketer Magazine, an authoritative voice on the game loved by many and all.

The Brief:

To replace their subscription renewal solution with a tool that could simplify and save manpower cost.

The Solution

Technologies

The Digi-Mail online portal ensured that now the subscription process was faster then ever. To provide continuous usage, the team members were given admin rights to upload letters to Digi-Mail. With just four simple steps, drag-drop-print-mail they managed to simplify and customise to fulfill their requriements.

The Highlights

  • 50% reduction in production and manpower cost.
  • 10% increase in subscription renewal rate.
  • Increase in traffic on the website with digi-mail online subscription renewal tool.